Your resume should be like any good marketing plan — designed to sell! It needs to hook potential employers as soon as they see it, so they bypass the discard pile and take a second look. Creating a resume that accomplishes that can't be done in just a few minutes because there's much more to it than listing your work history and year of graduation. Try thinking of it as an art form, because it is. Great resumes get a second look and an interview, but bad ones don't get a second thought.
If you're serious about scoring as many interviews as you can and for the jobs you really want, then learning how to market yourself with a resume that grabs attention should be one of your top priorities. This is the only way you'll stand out from the crowd.
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